2021 was a record year for global M&A activity. What does this mean for sales, and why should sales professionals and partners care?
Two companies may become one on paper but a merger or acquisition means there are now different sales organizations with different go-to-market strategies, coverage models, roles, titles and talent expectations and pay plans. And we haven’t even addressed the products and services they offer to a different (and potentially overlapping) customer base.
What we know is that 70%-90% of synergies and outcomes due to M&A are never fully realized. Further, we know that many of these outcomes become the responsibility of the sales organization to operationalize, yet the challenges are typically not addressed during M&A due diligence.
Here at SalesGlobe we work side by side your sales organization every step of the way to integrate the teams and achieve the outcomes that you want. Our expert team of operational experts know how to identify the biggest challenges to achieving the desired outcomes and create a plan that works. We also offer implementation support where we work as a part of your team to ensure success. From the C-Level to the front-line, we can support it all and get you the results that you need.
How Can We Help You?
Contact us and see how our industry expertise can help you achieve your business goals.
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